

DESIGN BACKED BY STRATEGY
Hi!
I'm Mariam (I also go by my middle name 'Maimoona'), a designer based in Melbourne, currently working as product owner at Oxford University Press ANZ.
I'm a visual designer with a decade in digital marketing and a lifelong habit of doodling on anything that stays still long enough.
I bring both sides to everything I make: the strategic thinking that comes from years of running ad campaigns, and the design instinct that was probably always going to win eventually.
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Testimonials
“Mariam is one of the most promising talents I have unearthed during my time at Academy Xi. She combines thorough UX research with sleek visual design. She was an amazing team lead; the 'north star' for the team. In the number of years I've been involved with student mentorship, she is in my top 5!”
Thiru Yoganathan
Mentor at Academy Xi

"Mariam combines a deep understanding of digital marketing with a creative flair, making her campaigns not only effective but also engaging. Her analytical skills, attention to detail, and proactive approach ensured excellent results for our clients."
Bridie Conroy
Colleague at Digilari Media

"Her ability to combine big-picture thinking with granular detail is remarkable. Mariam has a strong eye for graphic design and user experience. Her work always looks polished and on-brand. In short, Mariam is the full package - strategic, analytical, creative and client-savvy."
Julie Pang
Manager at Yellow Pages

"I can confidently say that Mariam is one of the most talented and versatile professionals I've met. Her creativity in graphic design is truly exceptional; every project she delivers stands out for its attention to detail, aesthetics, and strategic alignment with brand goals."
Prachi Baroota
Colleague at Yellow Pages





